Concept Board for #NikeLetter Shoes

**Before reading my article, read this letter. Then go and retweet this article from Mashable.

Okay so I’m absolutely not an engineer, and I don’t know anything about men’s athletic shoes, but I do know that Nike is one of the most innovative and respected apparel giants of the international marketplace. They are proud producers of some of the best-selling shoes, and were one of the first athletic related companies to create and mass produce environmentally sustainable materials, so that customers can actually recycle shoes when they are too worn.

Matthew Walzer loves his Nikes, but Matthew has cerebral palsy so he is only able to use one of his hands which physically prevents him from tying his shoes. He wrote a very inspirational letter to Mark Parker, CEO of Nike, to request shoes that are easier to wear and that don’t require shoestrings.

Now, Matthew’s letter is going viral with the hashtag #NikeLetter. I decided as a graphic designer, the best thing I could do to help was to create some mock-up concepts at what the proposed shoes could look like. Here’s what I’ve got.

*note: I am in no way affiliated with Nike. I don’t own the rights to anything Nike does or names. All of the footwear I designed was meant to use as an idea. It in no way reflect the views of Nike. I’m just here to provide visual examples.

4 thoughts on “Concept Board for #NikeLetter Shoes

  1. Pingback: #Nikeletter Campaign

  2. Pingback: Nike+, It's Like Exercise But For Nerds! - Jessica Sideways.com

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